The industry is increasing the supply of media professionals and students are reaching their full potential
As the sports production industry faces a smaller workforce, many radio broadcasters are exploring new avenues to recruit next-generation talent as they diversify their levels. Meanwhile, Exceptional Minds, a California non-profit autism spectrum youth who is preparing for a creative career in the entertainment industry, is looking to create job opportunities for his graduates beyond Hollywood.
These two paths have merged with CBS Sports, where a couple of Exceptional Minds graduates – Adam Schuering and Michael Cicerelli – They are working and progressing in the media management department Ed Coleman, VP of Post-Production and Media Operations.
“I have a son on the spectrum,” Coleman says. “He is very creative and animates, so I was looking for online courses in this field for children in the spectrum. I came across Exceptional Minds. As I began to look at their organization and the kind of work they do, I quickly realized that this could be of great value to many of the work we do at CBS Sports, and hopefully give these young people great opportunities. ”
Exceptional Minds provides personalized technical and on-the-job training to help its students reach their full artistic and professional potential, creating a new pipeline for talented media professionals and promoting inclusive recruitment practices. Exceptional Minds and its partners are building a future where multicultural perspectives are essential to a more empowering and inclusive society.
After finding Exceptional Minds, Coleman contacted the organization’s career development and location department and soon received a list of graduates and their list of concentrations and majors. He selected a group of candidates interested in the workflows of digital editing, archiving, and media, and after a few interviews, reduced the group to Schuering and Cicerelli.
Once they were shipped, Coleman assigned a senior MAM-focused employee to each of them and oversee their development.
“We took an adapted approach, almost a tutoring model, where we paired each of them with one of our main characters,” says Coleman. “We saw that we didn’t have to slow down a lot because these two guys jumped in and took it pretty fast. In addition to giving them both a great experience, it was great to have the people on my team step by step and show leadership, show empathy and truly accept working with these two young people. It was amazing to see the organization come together and help these guys. ”
Schuering now works with the CBS Sports Network’s media asset management team: scheduling records, restoring archive content, assisting with editing, and managing other day-to-day operations. Cicerelli works with CBS Sports ’digital archives team, digitizing tapes for MAM and archive systems, and assisting with daily support for MAMs and live workflows.
“People from Exceptional Minds – or anyone on the autism spectrum, however – may have some difficulty communicating,” says Coleman, “but they also have a valuable set of skills and a dedicated work ethic – just like anyone else. “I would recommend to any sports organization to give people on the spectrum a chance and provide the resources they need to properly integrate into your team. I believe that these young men and women will flourish and strengthen not only their game but also the game of existing staff.”
Coleman’s credits Sean McManus President of CBS Sports, President David Bersonand EVP, Operations and Engineering, Patty Power For providing the resources and freedom to collaborate with Exceptional Minds.
“I would do it completely [make another hire through Exceptional Minds]Coleman says. and they are looking for an opportunity to show what they can do, but they just need a chance. ”
Exceptional Minds is constantly working to find tutorials, internships, and jobs for its students that are often overlooked in hiring. Sports media companies can work with the Exceptional Minds team to find candidates; employees can have tutors or volunteers, among other things, to conduct simulated interviews or talk to students about the types of roles the company offers.
Exceptional Minds works with its students to be ready for a career so that they can be ready to work in a team and adapt to different work environments. The organization provides its partners with the education of employers to prepare a team for success in a multicultural society.
“Our culture and industry are focused on DEI [Diversity, Equity, and Inclusion] for a very good reason: different perspectives improve the overall business, and autism is a great example of that, ”he says. Morgan Chess, Marketing Manager, Exceptional Minds. “One in 44 people in the United States is diagnosed with autism, so having employees on the spectrum allows media companies to respond more effectively to a larger audience.”
Exceptional Minds is celebrating its 10th anniversary this year, and what has begun with niche training has expanded to most creative service capabilities. From social media editing and video advertising to video game environments, these students are moving into industries with better skills and are ready to pursue their careers. Cicerelli and Schuering were graduates of the Exceptional Minds who won positions in the sports media and are opening their doors to others on the spectrum.
“They are a great example of using our skills outside of animation and post-production for our current students,” says Chess. “Our students and graduates are skilled in digital art, which can be transferred to many industries, but our students bring qualities that raise all kinds of teams. Their perspectives and work ethic, along with their training, create senior staff.”